United Rentals rStock

RURI

United Rentals engages in the physical leasing business of industrial and construction equipment. The company purchases and maintains heavy assets such as aerial work platforms, earthmoving machinery, and power generators. It leases physical machinery on a time-period basis to construction contractors, factories, and municipal departments. Daily operations rely primarily on collecting equipment rental fees from clients and providing related on-site maintenance and consumable replacement services to generate operational revenue.